The Adobe Experience Cloud (AEC) is a comprehensive platform designed primarily for customer identity management, data protection, and secure application delivery. It enables businesses to manage and unify their customer data across multiple touchpoints, ensuring consistency in brand experiences while maintaining compliance with regulatory requirements. AEC provides tools for unified marketing, personalized customer interactions, and seamless omnichannel engagement. By integrating with various applications and systems, it helps organizations maintain a robust data governance framework and empowers decision-making based on accurate and aggregated customer insights.