u Cookie

What does the u cookie do?

This service is mostly used for heat maps and screen recordings. Used to track visitors on multiple websites, in order to present relevant advertisements to the user based on their browsing history and search queries. This cookie collects data about website usage and helps personalize content based on user behavior. It may be used to evaluate marketing campaign success.

Why this cookie matters

This cookie is commonly used by bombora , crazy-egg , linkedin for analytics purposes – such as tracking usage behaviour, optimising experience, or enabling marketing functionality.

Because it's categorised as analytics, many jurisdictions require that users give explicit consent before it can be activated. If blocked or denied by the visitor, related analytics features may not function properly.

How Cookifi helps you manage this cookie

Cookifi automatically detects cookies like u, categorises them, and gives you full control over when and how they load - based on your users' consent choices.

Whether you manage consent via Google Tag Manager, consent APIs (like the Shopify or WordPress Consent API), or prefer automatic cookie blocking or manual script control, Cookifi integrates seamlessly into your stack.

Built for technical marketers, business owners and developers, Cookifi offers flexibility without sacrificing compliance.