| Vendor | pubmatic |
|---|---|
| Type | MARKETING |
| Expiration | unknown |
SYNCUPPIX_ON cookie do?These cookies enable PubMatic to properly sync cookie IDs with our partners by ensuring that our partners do not override each other during the sync process.
This cookie is commonly used by pubmatic for marketing purposes – such as tracking usage behaviour, optimising experience, or enabling marketing functionality.
Because it's categorised as marketing, many jurisdictions require that users give explicit consent before it can be activated. If blocked or denied by the visitor, personalised ads or retargeting features may not function properly.
Cookifi automatically detects cookies like SYNCUPPIX_ON, categorises
them, and gives you full control over when and how they load - based on your users'
consent choices.
Whether you manage consent via Google Tag Manager, consent APIs (like the Shopify or WordPress Consent API), or prefer automatic cookie blocking or manual script control, Cookifi integrates seamlessly into your stack.
Built for technical marketers, business owners and developers, Cookifi offers flexibility without sacrificing compliance.