| Vendor | google-ad-services google-ads |
|---|---|
| Type | MARKETING |
| Expiration | unknown |
Conversion cookie do?Google uses cookies for advertising, including serving and rendering ads, personalizing ads based on your ad settings, limiting ad frequency, muting ads that have been blocked by you, and measuring ad performance. Google Ads adds this cookie to a user's device when the user clicks an ad or a listing, in order to keep track of sales and other conversions from ads.
This cookie is commonly used by google-ad-services , google-ads for marketing purposes – such as tracking usage behaviour, optimising experience, or enabling marketing functionality.
Because it's categorised as marketing, many jurisdictions require that users give explicit consent before it can be activated. If blocked or denied by the visitor, personalised ads or retargeting features may not function properly.
Cookifi automatically detects cookies like Conversion, categorises
them, and gives you full control over when and how they load - based on your users'
consent choices.
Whether you manage consent via Google Tag Manager, consent APIs (like the Shopify or WordPress Consent API), or prefer automatic cookie blocking or manual script control, Cookifi integrates seamlessly into your stack.
Built for technical marketers, business owners and developers, Cookifi offers flexibility without sacrificing compliance.