_privy_a Cookie

What does the _privy_a cookie do?

_privy_a is set by Privy to track user interaction with email marketing campaigns on the site, specifically remembering whether a pop-up or other display has been dismissed.

Why this cookie matters

This is a strictly necessary cookie. It enables essential website functionality such as security, accessibility, or network management.

As it's required for core functionality, this cookie is usually exempt from consent requirements under GDPR and other privacy laws.

How Cookifi helps you manage this cookie

Cookifi automatically detects cookies like _privy_a, categorises them, and gives you full control over when and how they load - based on your users' consent choices.

Whether you manage consent via Google Tag Manager, consent APIs (like the Shopify or WordPress Consent API), or prefer automatic cookie blocking or manual script control, Cookifi integrates seamlessly into your stack.

Built for technical marketers, business owners and developers, Cookifi offers flexibility without sacrificing compliance.